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SITEMAP
PAGES
Now that you have an idea of which pages you need, start thinking about the messaging for each of them. WHO are you trying to attract, and WHAT are their pain points? For instance, if you have a page for your services, you’ll want to address the needs or the problems of your ideal client. (Remember, what are they searching for?) Then you can go into how your services can solve their problem.
WHY IS THIS IMPORTANT?
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